Corporate gifting is evolving.
Businesses need to go beyond traditional pens and stress balls and be more creative in their promotional efforts in 2024 to stand out. It's no longer just about having a sleek logo or catchy slogan; it's about carefully curating distinctive and unique swag that leaves a lasting impression.
Traditional promo products are still effective, but to really make a splash, you need to think outside the box. These aren't your run-of-the-mill mugs and keychains – they’re unique promotional items with the power to create a memorable experience associated with your brand.
Fortunately, there are unique corporate gift ideas for every type of business and budget, from eco-friendly products to tech gadgets.
What are Unique Promotional Items?
Unique promotional products are creative, practical, and trending items businesses use to promote their brand, products, or services. Unique swag is distinct from the traditional branded merchandise such as pens, mugs, and t-shirts that customers have come to expect.
To help get you started, we’ve created a list of 24 unique promotional products perfect for activating your brand and standing out from the competition in 2024.
1. SpotScout Tracker and Luggage Tag
What if you could keep track of your luggage at all times, even when it's out of sight? This two-in-one Bluetooth tracker and luggage tag are perfect for anyone who wants to avoid the hassle of lost luggage. Just attach the tag to your luggage and pair it with the free app on your smartphone. When TSA inevitably says they can’t find your bag, you'll be glad you have this unique swag!
2. Three Piece Pickleball Set
If you're looking for a fun, fast-paced way to exercise, look no further than pickleball! Imagine a cross between tennis and ping pong if you haven't heard of pickleball. It's accessible, popular amongst all age groups, and the USA's fastest-growing sport.
This three-piece set is the perfect way to get started. It includes two pickleball paddles with comfortable grips and one pickleball, all tucked away in a mesh pouch with a drawstring closure. Pair up with a fellow employee and join the pickle craze with these unique promo items.
3. Rocketbook Notebook Set
A novel and eco-friendly promo product, this reusable hard-cover notebook contains 36 pages and comes in a premium gift box. With its synthetic, white-lined college-ruled paper, you can quickly write down all of your important thoughts and details with ease. The specialized pages magically wipe clean with just a damp cloth. That's not all - the app allows you to quickly send your ideas, lists, and big ideas to a range of cloud services for safekeeping. Pretty cool, huh?
4. Nayad Infinity Tumbler
This tumbler features an outer, removable sleeve made of recycled coffee grounds and recycled polypropylene, making it sustainable and durable. The wide-mouth lid is 100% BPA-free ABS plastic with a silicone sipping cap. Plus, it’s designed to work seamlessly with most standard single-serve coffee makers such as Keurig. This super sleek tumbler gives your recipients an eco-friendly way to enjoy coffee every morning.
5. Mini Speaker & Wireless Earbud Combo
A traditional mini speaker and generic earbuds? Boring. An innovative 2-in-1 system that combines them both? Now we’re talking. This unique promotional item for tech lovers allows users to seamlessly switch between the wireless speaker and integrated earbuds for a convenient listening experience.
6. Out of The Woods® Hedgehog Lunch Bag
This versatile lunch bag offers a stylish, updated twist to the classic brown paper bag. Made with Supernatural Paper™ that is sustainable, washable, and vegan, this FSC-certified product is sure to be an instant hit with your eco-friendly recipients. The spacious interior will carry whatever snacks your clients need, and the insulated lining will keep those goodies fresh throughout the day – no more soggy sandwiches or melted ice cream.
7. True Wireless Earbud Phone Wallet
A must-have for any busy traveler, this silicone phone wallet holds your go-to card and ensures those precious earbuds stay safe and secure. Plus, the adhesive backing makes sure it'll stay with your device no matter what.
8. Pop Up Beach Tent
This unique promotional gift is sure to enhance your recipient's outdoor adventures. Ideal for beach days, camping trips, and music festivals, this lightweight and portable tent offers maximum comfort and protection under the sun. Plus, with its generous imprint size, your logo will shine brightly wherever they roam.
9. BruMate Insulated Wine Canteen
Drinkware is the third most common promotional item Americans own. But here’s something we bet you don’t have - an insulated stainless steel canteen that fits a whole bottle of wine! These unique promotional products let you take your favorite vintage wherever you go. Whether headed to the beach, pool, campsite, or any other glass-free zone, this 25-ounce canteen is the perfect way to enjoy wine on the go.
10. Basecamp Hanging Out Giftset
Quench your recipient's thirst for adventure with a two-piece gift set that includes a 40-ounce stainless steel sports bottle and a sturdy travel hammock. The insulated water bottle is perfect for keeping drinks cold all day, while the nylon and polyester travel hammock is perfect for relaxing between adventures. This kit is the ideal gift for outdoorsy people, whether your recipient is an avid hiker or camper or likes to spend their weekends lounging in the park.
11. Aero Wireless Charging Phone Mount
This wireless charging phone mount gives recipients an easy way to charge their phones on the go. These unique promo items include a 15W wireless charging pad and a sturdy mountable clip. And as a bonus, it works with most plastic phone cases on. Practical, unique, and convenient? Now that’s a trifecta.
12. Snap + Multi-Device Travel Charger
This foldable travel charger case has built-in magnets for effortless wireless charging on the go. It’s sleek and small enough to fit in any pocket and packs enough power to charge up to four devices simultaneously. Brand name tech items from the world's most sought-after companies like mophie® carry a certain level of prestige and reliability that recipients appreciate.
13. Pop Culture Gourmet Gift Set
Why settle for individual ordinary snacks when you can send a bundle of gourmet treats? This unique food gift set is the ultimate combination of sweet and salty, from the irresistible crunch of peanut brittle to the chewy delight of gummy bears. Plus, you can customize the gift box with your company logo or message.
14. 3-in-1 Charging Station with Ambient Lamp
This unique promotional item combines functionality and style – offering a clever way to charge devices and light up workspaces. The charging station includes three USB ports, as well as an ambient lamp that can be dimmed to produce various levels of brightness.
15. Urban Peak® 10L Dry Bag
This dry bag has everything you need to keep your gear dry during wild and wet excursions. Perfect for those rainy days, the bag is 100% waterproof and ready to face whatever weather Mother Nature throws at it! The handy carabiner clip allows for easy transport, so you can take your gear in and out of wet conditions without worrying about it getting ruined. The roll top and buckle closure ensure that your materials will stay dry no matter how much chaos the day brings.
16. Rite in the Rain Side Spiral Notebook
These unique promotional products feature a hard Polydura cover and impact-resistant Wire-O binding to defend against scratches and stains, allowing you to jot down your brightest ideas even in the worst weather! This notebook has your back—and what's more, it has the environment's back too. Through a partnership with 1% For The Planet, 1% of sales will be donated directly to environmental non-profits.
17. The Spotlight Umbrella
This 50″ arc umbrella has an interior LED light powered by an easy-to-use mobile app, which tells you when it will rain so you can be prepared. The black steel shaft and fiberglass ribs are sturdy and stylish, while the double-sided Pongee polyester is luxurious and sleek. You never know when the next storm will hit, so stay prepared with these unique promotional items.
18. FIREFLY Safety Matches
Fire up your next marketing campaign with these safety matches. This handy bottle holds 36 matchsticks that make lighting a fire easier than ever. Just take one out and use the striker on the bottom of the container.
19. BioLite CampStove
This award-winning portable stove turns sticks and twigs into electricity with its patented combustion technology, creating smokeless flames perfect for cooking and charging mobile devices, lights, and more.
20. Charlie Cotton Grill Apron
Every grill master needs a go-to apron, and some are simply better than others. With its multiple pockets, this handy accessory ensures everything they need is conveniently within reach. Say goodbye to the tiresome back-and-forth between the grill and the kitchen.
21. Extendable Roasting Sticks with Carrying Case
Don’t sacrifice your fingertips to get the perfect marshmallow. Avoid those pesky burns with stainless steel extendable roasting sticks that keep you at a safe distance (up to 34 inches). And when you're done, collapse them into the convenient carrying case. Perfect for roasting hot dogs, marshmallows, or anything else you can dream up around an outdoor fire pit.
22. W&P Hydropod
Experience a new world of micro-farming with this all-in-one set that includes basil seeds, coconut husk pith, plant food powder, and all the instructions recipients need to create their soil-free indoor garden. For use on windowsills and desktops, it's the perfect way to bring a little nature to the office without any hassle. With its stylish frosted glass design and easy-to-use features, recipients can get creative with their gardening journey.
23. Electric Candle Lighter
This windproof and rechargeable lighter creates a tiny electric arc hot enough to light anything a normal lighter can, including candles, BBQs, fireworks, and more. The long neck is perfect for lighting hard-to-reach wicks, and the stylish gift box includes a micro USB charger so your recipients can keep using this item over and over again. Ditch the butane and give a gift that will spark new interest in your brand.
24. Starlight Rechargeable Headlamp
With its adjustable headband and bright 200-lumen LED bulb, this powerful headlamp is perfect for various activities, including jogging, fishing, camping, and more. It has five light modes and is powered by a 400mAh battery with a run time of up to seven hours. Rechargeable and versatile, this headlamp is a must-have for your next outdoor adventure.
Be Bold with Unique Promotional Products
Don’t settle for the same old swag - be bold and promote your brand in new and exciting ways.
Be intentional about the products you choose and select swag that will differentiate your brand from the competition.
The best way to ensure you select the right items is to get in touch with a GoDelta Brand Consultant. With our assistance, you’ll send out unique swag in no time, growing brand loyalty and recognition for your organization.
Editor's Note: This post was originally published on July 10, 2015 and has been updated for accuracy and current best practices.
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