When two accounting firms merged to become one, they needed a strategy to activate their new brand - Landmark PLC, Certified Public Accountants.
Wanting to be known for providing direction and guidance to their clients, Landmark reached out to the DMG team for ideas. They recognized that building a strong relationship with their clients needed to go beyond just providing professional services. Our brand activation team worked with their marketing team to come up with high-quality branded gifts that would give an “extra touch” and help form a personal interaction with their customers.
Employee appreciation was another core value for the Landmark brand. Our team helped create branded products for new employee welcome boxes, employee holiday gifts, and career fair giveaways. We even helped Landmark establish a new company store where employees could shop for branded merchandise.
Through high-quality promotional products, Landmark was able to establish their path as a new brand.