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Demand Generation Marketer

Delta Marketing Group is a fast-growing and award-winning brand activation agency. We help organizations grow through strategy-driven digital marketing, growth-focused websites, and remarkable promotional items.

For over 35 years, we’ve activated thousands of the most recognized brands. Our approach to marketing emphasizes strategy over tactics to drive results. Our purpose is to enable organizations to succeed by supporting them with strategic marketing that works, and we fulfill that mission by holding true to our core values—Think Big, Never Settle, and Make a Difference.

If you are a skilled digital marketer, have a passion for driving results and delighting clients, and want a seat at the table with a team of strategic marketing consultants, this is the perfect opportunity for you.

Position overview:

The Demand Generation Marketer is responsible for generating leads for our agency services. Your client is Delta Marketing Group, and your mission is to create and carry out a plan that will help us reach our agency’s growth goals. You tell the world we exist and why they should work with us. You are responsible for driving traffic to our websites, converting traffic into leads, and helping the sales team nurture those leads into customers.

In this role, you’ll collaborate with internal marketing leaders and business stakeholders to identify goals and launch the right digital marketing tactics to achieve them. Your success is measured by the qualified leads you are able to bring in to both sides of the house (both the brand team and the digital marketing team) and your ability to grow our reach and audience. What will help you get there? Strategy, competitiveness, and a passion for constant improvement.

In this role, you will:

  • Establish the agency’s lead generation goals, sales goals, and key performance indicators.
  • Develop and execute a strategic digital marketing plan that attracts, converts, and nurtures DMG’s key buyer personas and drives agency growth.
  • Deliver tactics such as content marketing, email marketing, SEO, social media management, and paid advertising.
  • Work closely with graphic designers and web developers to ensure our brand message is delivered in an innovative, consistent and engaging ways.
  • Develop performance reports using analytics to highlight progress towards goals, opportunities and recommendations for future initiatives.
  • Become a brand ambassador for DMG.

A good candidate will have:

  • Authorization to work in the U.S. without employer sponsorship.
  • 3+ years of experience creating and executing digital marketing campaigns as an in-house marketer or in an agency setting.
  • B.A. or B.S. in relevant field of study.
  • Proficiency in Google Suite.
  • Experience with HubSpot is a plus (Inbound certification preferred).

What’s in it for you?

  • Get in on the ground floor of a rapidly expanding marketing agency.
  • Learn an inbound and conversational approach to marketing.
  • Work alongside recognized leaders who are passionate to learn, grow and succeed.
  • Help activate some of the world’s most recognized brands.
  • Engage and unwind with your team. Family-style Friday breakfasts, team outings, and community volunteering are the norm around here.

Apply Today